Breaking the Cycle of Stagnant Marketing
The definition of insanity is doing the same thing again and again and expecting different results. Businesses often fall into this trap, running the same campaigns and wondering why they are not seeing growth. It’s time to explore innovative strategies and approaches to expand your reach.
We’re not saying everything you are doing is wrong. What we ARE saying is there’s a better way. Sometimes that means doing completely different things, and sometimes it means doing the same things differently.
It could very well be that your strategy and/or method is solid, but the execution is not sound and it is not delivering the results you’re expecting.
You are handcuffing your success because you are not utilizing all the elements of a marketing strategy to ensure you are being successful. Do you need to go back to the drawing board or simply adjust what you are currently doing? It’s time to figure out what will lead to real results.
Misaligned Marketing Strategies
Truly, there are endless ways good marketing methods can be executed in a way that fails to deliver results. Let’s take a look at 10 examples of how we can get in our own way when it comes to executing a strong marketing strategy.
- Inconsistent branding
- Forgettable and mediocre design
- Complicated website navigation
- Imagery that does not connect with your messaging
- Fonts, colors, and logos are mismatched across marketing elements
- Connecting with the wrong audience and ignoring possible new audiences
- Non-targeted mailing list
- Poorly written messaging
- Wrong call to action (or lack thereof)
- Uninformed and ineffective digital marketing
What Next?
Maybe you’ve explored all those possibilities. Perhaps you have talked to others and they agree you are doing all you can. Regardless, the result is either you are marketing in the wrong places, using the wrong methods, or you are marketing ineffectively because you don’t know what information to put into that marketing.
The truth is, there are so many different marketing solutions for companies that it is hard to know what will work for your company. How can you know what will work for you? We see many companies trying all the marketing methods. We also see companies often pick and choose blindly and try to guess which one’s right.
The answer is the same for all companies. Talk to an expert.
If your marketing isn’t yielding the results you were hoping for, talk to a professional. Marketing experts with experience know how to ensure that you choose the right methods for your business and do it effectively. They will make sure you create an effective marketing campaign driven towards results, instead of wasting money on a scattershot approach.
Doing Marketing the Right Way
At Envision By Design, we focus on marketing strategy tailored to your specific business, to help you stand out and make sure your marketing efforts are effective.
When you work with us, you have a knowledgeable marketing team to work with you, making sure your campaigns deliver results. We don’t take over your marketing. Instead, we work collaboratively with you and work hard to know your business to make sure you get effective marketing. We can review your existing marketing and suggest changes, but we also bring an outside perspective and generate new methods and creative ideas and methods just for your specific company.
Free Consultation To Get You on the Right Path
Let Envision by Design eliminate the guesswork for you. We want to sit down with you and talk through the details of your marketing to find where we can help you see the results you deserve from all of your efforts!
Take advantage of a free consultation. Let’s get you some answers and help you find the solution to move your marketing forward and get the results you want.
Call Envision by Design at (314) 370-6131 or click here to get started with a free consultation.